Unique Wedding Photography in 2023
In today’s world, social media plays a huge role in shaping the way couples think about weddings and wedding photography. With so many images and ideas being shared, it’s easy for couples to feel overwhelmed and to start wanting a creative edge to their wedding photography.
As a wedding photographer, I’ve noticed that a lot of the inspiration that’s being shared on social media is actually quite similar. We are visually flooded with cliche wedding pictures that are overly posed, overly edited and lack originality. Which leads couples to ask…
Is creativity in wedding photography is dead?
Sometimes it feels like it…. Social media platforms, like Instagram, have a tendency to create trends and set certain expectations for how images should look. As a result, many photographers may feel pressure to conform to these trends and expectations in order to gain more likes and followers.
Another reason is that many photographers use similar editing styles, presets and filters, which can make images look very similar. Additionally, many photographers tend to focus on the same popular locations and poses, which can lead to similar looking images. This is especially true for photographers who not have a lot of experience working in different locations or with different types of couples.
The prevalence of the internet and social media has made it easy for photographers to share their work and find inspiration from other photographers. While this can be a great way for photographers to learn and grow, it can also lead to a lack of originality as photographers may be influenced by what’s already out there.
A truly talented and creative wedding photographer will be able to rise above these trends and create unique and original images.
Cliche wedding pictures can be contrasted with more creative and unique wedding photographs that capture the true essence of the day and the personalities of the couple and their loved ones. Instead of being overly posed and overly edited, these photographs are candid, natural, and full of emotion.
It’s important to note that, while some “traditional” wedding pictures may be requested by the couple or their families, a professional photographer should be able to create a balance of traditional and creative shots that will be cherished by all and will not only meet but exceed the couple’s expectations.
Can wedding couples ensure they have unique wedding photos?
The truth is, every bride and groom is unique, and their wedding photography should reflect that!
So, what is my approach to creating unique wedding photography?
My approach to creating unique wedding photography is based on understanding each client as an individual, and tailoring my approach to best capture the essence of their special day.
For me, inspiration for a creative edge in wedding photography comes from a variety of sources. The location of the wedding, the story of the day, the emotions that are present, the relationships between the couple and their loved ones, and the personalities of the couple all play a role in shaping the final images.
Of course, all photographers have access to the same tools and techniques for creating great photographs. However, not all photographers are able to see beyond the literal and create with unlimited creativity. Experience, knowledge, and being a master of your craft are essential for creating truly unique and artistic images.
“My role as a photographer is to create, not dictate.”
One of the most common concerns I hear from couples is their worry about the outcome of their wedding photographs. With so much effort put into planning an amazing event, it’s understandable that couples want to ensure that their wedding photographs are just as perfect. However, the truth is that the outcome of the photographs should be the least of a couple’s worries.
When a couple hires a creative professional photographer, they can trust that the photographer understands their needs and can go with the flow of the day. My role as a photographer is to create, not dictate. This means that I am able to adapt to any location, weather conditions, or other challenges that may arise on the day of the wedding.
One of the key things to remember is that a wedding is not just about amazing the location is, or how perfect is the weather, or the amazing details. It is about the love, the emotions, and the relationships between the couple and their loved ones. My goal as a photographer is to capture all of these elements in a way that is both creative and authentic.
This doesn’t mean that a couple shouldn’t have a vision for their wedding photographs. But, it’s important to remember that a professional photographer will be able to capture the essence of the day, regardless of the location or the weather.
The ultimate goal of my work is to create timeless, one-of-a-kind, unique works of art that can be cherished for generations to come. These are not your typical cliche wedding pictures, but instead, they are images that are full of emotion, meaning, and beauty.
Here is a gallery of some of my favourite, unique wedding photographs…
While brides may be looking for a creative edge to their wedding photography, it’s important to remember that each couple is unique and their photography should reflect that.
By understanding the individual needs and wants of each client, and drawing inspiration from a variety of sources, it is possible to create truly unique and timeless works of art that will be cherished for generations to come
Do you and your fiancé want gorgeous, unique wedding photographs? Works of art that make you love your wedding day even more?
Contact me today to talk about bringing images with a difference to your wedding day – Rocco
Rocco is a creative leader in the wedding photography industry, right here in Melbourne. Read more about Rocco and his industry achievements here